Hiring Tip Number Twenty-Six
Wording of Hiring Ads
How you word an ad should help filter the type of person who sends in a résumé or calls asking for an interview. Let's look at a few ways you could filter this even more to increase the likelihood of the "right" person showing up.
You're familiar with the phrases that have been used over and over: "team player," "self-starter," "hard-worker." Here are few suggestions to spice it up a bit:
"If you're here for just a pay check, we'll most likely figure that out in the first week. If that's you, no need to send us your résumé. We're looking for people who will have a real interest in this company's success and whose work will directly contribute to that."
Another one along that same line:
"If your idea of work is a place to earn a paycheck, we're probably not a good fit for you. If, however, you're looking for a place to learn, grow and succeed with a group of like-minded people, give us a call."
Here's a short and very direct one:
"Clock-watchers, please do not apply."
As you can imagine, there are many variations on the above. The idea is to add a bit to your ad so you can ideally bring a more committed and determined employee on board.
I realize two of the above suggestions are wordy and may be too long for an ad in the local paper. The next Hiring Tip covers how to give your prospective employees a great description of what you need and want.
This tip was brought to you by Stan Dubin and The Employee Testing Center. We help business owners hire honest, trustworthy and dependable staff. Take the free owner test so you can see for yourself 1) how accurate it is and 2) how it can help you hire better staff.
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